ONE MusicFest 2022: Combining Music and Love all in the Name of Unity.

By Desiree Sandlin

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One MusicFest will host its 3rd Annual Musicfest Festival on October 8 th and 9 th at Central Park, located at 395 Piedmont Ave NE, Atlanta, GA 30308 in the Old Fourth Ward neighborhood of Atlanta, GA. This year’s two-day non-stop live, outdoor music concert’s goal is to promote unity through a culmination of love intertwined with urban music. Jason Carter, Founder of ONE
MusicFest, put his dream to work back in 2008 after realizing that there was a sense of urgency and desire to create a musical derivative that would bridge the gap in the lack of unity. Desiring a more progressive urban music festival; one that would comprise of hip-hop, reggae, R & B, and Afrobeats. His belief was that there was a “void in how festivals were being put together.” So, in 2010, Carter stepped out of faith and put his dream into action; thus, creating a multigenerational, multi-genre, musical platform.

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Realizing the power and energy that resides in Atlanta, Carter knew that there would be no better place than the A, to bring his dream to fruition. Starting out in a parking lot, with only about a turnout of 2,000 for the first year, ONE MusicFest (OMF) has since grown to be over 50,000 plus in the audience. “Instead of looking for it I decided it is something we needed to create and what better city than Atlanta,” said Carter. Although it hasn’t been easy, as adversity is a first cousin of success, Carter explained in an exclusive interview with ATL+Plus Magazine, that his first six years were rough and that he lost a lot. However, with the inspiration of his wife and his team, he persevered and now is able to see the harvest and fruit of his labor. OMF has expanded its territory this year by utilizing Central Park, Renaissance Park, and the Civic Center to entertain their guest. Doubling in size, J. Carter stated, “We are super excited about this years line-up and new location. One thing we pride ourselves on is creating a diverse line-up that reflects the vast and beautiful breath of Black Music and Culture. We are also taking over the 4th Ward Area in Atlanta, GA, and increasing our footprint to four stages instead of three. ONE Musicfest 2022 will be our biggest year yet, but we still plan to keep the energy and vibrations intimate and comfortable;

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The celebration will house four stages:

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ONE Musicfest Stage

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Toyota Sound Stage

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Freedom Stage

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Slutty Vegan Stage

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Kicking off the OMF, ONEfluence Conference presented a night of culture, class, and conversation for Atlanta’s elite professionals to mingle in purposeful conversation on how to improve our culture. The kickoff took place on Wednesday, October 5, 2022, in the Fox Theatre’s Marquee Club, where none other than J. Carter himself was the special guest panelist. Topics included civic responsibility, cultural arts, evolution entertainment, dress code, and casual chic.

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Included among the elite panel as distinguished guests were:

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Rashan Ali: Journalist, author, media personality, and athlete. All the Queens Men
Matt Harper: AKA “Esquire” owner of Esquire Branding Agency, event producer and promoter.

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Keshia Knight Pulliam: Actress, director, entrepreneur, and activist for the arts. Girlfriendship

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Robert (Rob) Hardy Jr.:, screenwriter, producer. Stomp the Yard, Trois, and Power Book IV: Force (2022)

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Satchel B. Jester: Author, speaker, and curator. Upscale Magazine and Uptown, Book: The Art of Scene- Stealing

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ONE Musicfest and Live Nation Urban

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Going into its’ twelfth year, ONE Musicfest is in its second year of partnership with Live Nation Urban. Live Nation Urban (LNU) is a partnership with Live Nation Entertainment, the worlds leading live entertainment company. Known for building events, focusing on Hip-Hop, R&B, and Gospel, Live Nation Urban considers itself the most powerful source for live urban music. Past performers for ONE Musicfest include Lil Wayne, 2 Chainz, Miguel, Outkast, ASAP Rocky, T.I, Erykah Badu, Jill Scott, The Roots, Jhene Aiko, Janelle Monae and many more! Presented by Toyota, ONE MusicFest can be described using a myriad of words. However, it is nothing short of a family reunion, accompanied by music, food, fun, love, and a sense of belonging. May I also add the words: SOLD OUT! The music is "fiyah" while the entire lineup is fierce.

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OMF has been described as “a celebration of diversity, a love letter from Atlanta to the world, and a declaration that the South has something to say!” In addition, this year, a skating rink has been added. Big Kids Big Wheels will also provide transportation for those who may get tired of walking and dancing while visiting the different stages.

OMF 2022 Performing artists include:
Ms. Lauryn Hill, Lil Baby, Rick Ross, Gucci Mane, Jeezy, Ja Rule, Ashanti, Jazmine Sullivan, Ashanti, Sean Paul, City Girls, Chlöe, Jagged Ms. Lauryn Hill, Tems, Victoria Monet, Yung, Bleu, Larry June, Mya, DVSN, Lupe Fiasco, Saucy Santana, Mereba, Amerie, DJ Kash, Wayne Wonder, Kranium, Red Rat, Demarco, Rich Homie Quan, Young Dro, Rocko, Pastor Troy, Juvenile, Doug E. Fresh, Chuck Brown Band, Tweet, Lil Mo. Ckay, Sevyn Streeter, Tye Tribbett, Tank & The Bangas, Bilal, Phny Ppl, Alex Isley, Algebra, Anthony David, Alex Vaughn, Lady Wray, J. Howell, Kenneth Whalum, Willie Hyn, and Dear Callie.

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OMF 2022 DJs:

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Debonair DJ Pnut

DJ Suga Shae

DJ Penny Lane

DJ Mono

DJ Loui Vee

BIG FACTS

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Tickets ranged from two-day general admission tickets for the festival starting at $169. Tickets for two-day VIP, Platinum, and Titanium were also available. The two-day VIP tickets were priced at $425 while the two-day platinum tickets were priced at $975. The Titanium tickets for two-day access are priced at $5500 and are still available. Small businesses were welcome to come out and participate in the fun, as OMF, showed love and support. The OMF Food Truck Village highlighted more than thirty-five of the Southeast’s best food vendors. The Merch Village brought in fifty-plus merchants from around the country to display their products, and the Visual Artist Village housed more than twenty-plus artists creating and selling work. Partnering companies and other contributors for this year’s festival were Bacardi, More Than Just Words, Tito’s Handmade Vodka, Monster Energy, Jack Daniels, Pandora, Sirius XM, HPONTIQ, Mikes Hard Lemonade Seltzer, Sprite, Bar Vegan, Slutty Vegan, U.S. Army, Fearless Fund, and Black Lives Matter and Smirnoff Ice. 
Media partner(s) consisted of butter.atl.

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You can listen to this year’s OMF playlist on Pandora: ONE MusicFest Radio Station.

Social Media:
Twitter:@onemusicfest#ONEMusicFest#OMF2022
Instagram:@onemusicfest#ONEMusicFest#OMF2022
Facebook:Facebook.com/ONEMusicFest
Website: onemusicfest.com

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ONE MusicFest 2022: Combining Music and Love all in the Name of Unity.